THE SWATCH AND OMEGA CAMPUS
The Campus
The Swatch and Omega Campus is a monumental timber building project, comprised of three buildings:
1) The Swatch Headquarters – Swatch’s multistory office space
2) The Omega Factory – the production center of Omega watches
3) Cité du Temps – the Swatch and Omega museum and conference hall
The buildings share a design language, material palette, and environmental ethos, reflecting the unified brands of Swatch and Omega while expressing each building’s individuality through contrasting structural forms.
The Buildings
The Swatch Headquarters is playful, innovative, and provocative. Its gridshell roof structure consists of 7,700 unique timber pieces, designed by a specialized computer program to promote efficiency and minimize errors. All wood pieces were fabricated with a precision of 0.1 mm (0.003 in), allowing each piece to fit perfectly on site.
In contrast, the Omega Factory is a strict, precise, and rigid rectilinear building. Its clean-room construction is unprecedented for a timber building. Cité du Temps, which is owned by the Swatch Group, unifies 18 unique subsidiary watch brands and acts as an interface between Swatch and Omega both figuratively and physically: the building intersects with the Swatch Headquarters’ canopy.
