STAND EINA 15
Stand for EINA - School of Art and Design - in the Barcelona Education Fair.
A stand for a design school must transmit its values and, in addition, it must respond to a number of needs which in this case were very clear: it should serve as a space with a table to attend to students as well as a place to wait while watching a video about the work of EINA.
One of the many virtues of EINA is its location, at the foot of the Collserola mountain, with splendid gardens and magnificent views over the city of Barcelona. The initial concept of the stand aims to convey the atmosphere of the location in a way that encompasses the various branches of knowledge taught at the school: interior design, graphic design, product design, visual creation and design culture.
To achieve this, a light and simple wooden frame recreates the space of a pergola under which to accommodate future students and inform them about the center. A large horizontal wooden frame combines the central table and the lighting, while wooden stools allow you to wait while you watch a video about the center.
In the background, as happens at the school itself, is a great view of the city of Barcelona that reminds us of the school location and its historical relationship with this city. If the pergola and furniture refer to interior and product design, this hand-made illustration speaks of graphic design, visual creation and, in general, design culture.
