Design focused on the phenomenon - Pop-up cafe design
Pop-up cafe on the rooftop of Power Station of Art in Shanghai.
The owner of this project is from BLACK SHEEP which is a local coffee brand born in Shanghai, it sets up a three-month pop-up store at the Shanghai Power Station of Art (PSA).
Pop-up Store has three features included exists only in particular period, the impact of the quickly appear and the various public activities during the period. it fits in with the fast rhythm of social media in social nature, also is the popular business model in recent years.
Normally the budget for short-term shops is relatively limited, so many pop-up stores just directly adopt the element of its brand to join its architectural design,it is simple and clear to understand. This kind of technique could be seen in many international pop-up store design quite often.
There is a large terrace outside of curtain wall with plenty of light in project location, base on this large space and light, the first material came out of our mind is the Dichroic Film. Because it has great permeability and the various color can be seen according to visual and the light Angle change, that is the main peculiarity of this project. We crumpled up Dichroic Film and then pasted on the surface inside of curtain wall. These wrinkle changes the angle of sunlight come into interior, which creates more different colour in the store. From the sunrise to sunset transition, sunlight changes indoor environment all the time. When night’s coming, indoor artificial light also create different light effect. Therefore, Time change brings light change also combine with people’s flow incessantly, its effect is extremely powerful.
In addition,the several steel frame which fixed curtain wall was exposed, we decided to use double side mirror partition install and hide the steel frame. On the one hand, mirror obscured the steel frame also it makes that whole coffee store become unification. On the other hand, it separates a number of spaces. when walking towards to coffee table near the window, people will find out there is a visual effect of the infinite loop produced by the two relative mirrors. the way of this design instead of using one material to create one "substance" , it’s using one material to create multiple by-products "phenomenon" in space. Using this design concept and technique, it not only controls basic budget but also brings a variety of experiences for the pop-up store.
Consider about the characteristic of this coffee shop and also our client is fond of coffee bean, we advanced that mixed coffee granules and resin to make the special mat for coffee table. The coffee granules we used are chosen from Kenyan coffee beans. In this way, people can experience the coffee in taste and vision both side.
