The main idea of this Project is as simple as recognizable. It consists of a 70 meter natural grass circle (3500 square meters in total) located in the center of the Plaza Mayor (Madrid) commemorating its 4th centenary. Given the simplicity of such Project, both locals and tourists were immediately surprised by the decontextualisation of the Plaza and the invitation to new ways to feel pleasantly and comfortably embraced. Over 100 thousand people enjoyed this artistic offer, along the 4 days that it lasted, that was also echoed by the most relevant National and International Media. An artistic work offered to citizens and tourists of all ages that were allowed to take part of it in a playful and direct manner, thereby achieving the creation of a milestone, a memorable memory and a temporary transformation of this symbol of the Madrid’s culture, on its 400th centenary.
The revitalization of this public space pretends to involve pedestrians with their own city. This type of artistic work turns the table making the citizens turn into the artists and vice-versa; it also passes the floor to surprise, to encounter and invites to reflection. In other words, it openly shares the benefit of art with the whole public. Other cities, such as Paris, New York and Moscow, have already shown their interest for this artwork in order for their respective citizens to feel the experience.