Bake

Photos by Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki

The major design components for the first shop in Vietnam of Japanese cheese tart brand Bake.

07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki

Customers queue in a vertical direction
To utilize the property's character which faces a street and has a double-height ceiling, the stairs from the entrance to the cashier was designed to show passersby customers are queuing in vertical direction. It made each tart-display table be stair-like and inside floor for staff be sloped.

07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki

Display-table held by glass
It was required from the client to show inside openly rather than constructing optical border between staffs and customers.
In seeking something light touch for that, the idea to hold the table with a point-fixing bolt attached to glass has come up.

07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki

Emphasizing a shade of an object by differing colors of mortar
In computer rendering, I sometimes apply different lightness on each surface of the same material to emphasize a shade of an object, the same method was taken in the real construction, applying lighter color of mortar on horizontal and darker one on vertical surfaces of stairs.
Also the lighter mortar was applied to walls in staff area and darker one to customer area and accordingly the amount of light to the staff area was designed brighter so that it got highlighted like a stage.

07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki

Stair-like mirrored ceiling reflect tarts to a street
Displaying tarts to passersby is important for Bake, however, the store's floor level is higher than a street by 400mm, Due to that level difference, only slight- ly side of tarts can be seen from a street.
To complement this, stair-like mirrored ceiling was designed to reflect tarts to a street.

07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki

07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
07BEACH, Hiroyuki Oki · Bake
Hiroyuki Oki
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