Run Colors Poznań
Encouraged by their succesful Warsaw based store and internet store, the owners of RunColors decided to show their offer of limited series of Nike, Adidas, New Balance shoes to citizens of Poznań.
Encouraged by their succesful Warsaw based store and internet store, the owners of RunColors decided to show their offer of limited series of Nike, Adidas, New Balance shoes to citizens of Poznań.
Designers created a concept for their new store in Stary Browar shopping centre as a space with strong connection to the recognizable RunColors name and logo: the „running colors” theme.
Shoelace – a feature distinctive for the brand, inspired mode:lina designers to create a dynamic and multicolor installation made of colorful ropes that remind us of shoelaces. Their prismatic shape refers to a fast movement of a runner, while colorful lines bounce from one wall to another also merging into the floor space.
Dark grey walls make a great background for a wide range of shoes in different colours as well as coloful rope installation.
Store interior is furnished with dark grey painted antiques – it is an echo of Warsaw-based shop. Massive old furniture with tiny colorful touches makes a good counterpoint for light rope installation.
