VERBENA is the name of the proposal. A proposal that is committed to openness and, above all, to the interaction of its visitors.
VERBENA claims places of interaction that, on the one hand, imagine new forms of relationship, but on the other, resort to the collective imagination that the Mediterranean region carries within. A space where folklore and contemporaneity have a place. A way of approaching a future that, while uncertain, must be collaborative, supportive and festive, as the most intrinsic essence of the Mediterranean people.
The staging is conceived through a large red tent. An element associated with popular festivities, with the ephemeral. Its presence goes beyond the limits of the enclosure and generates an aura of mystery that invites the user to discover its interior. It recreates an atmosphere with a fair connotation where users concentrate and enjoy the moment as if it were a festival. A space that finally escapes restrictions and that is filled by means of a series of devices that combat the recent isolation to which our society has been subjected. The bench, the bar, the table, the portico... All of them elements recovered from our popular tradition and whose purpose lies in imagining scenarios where the passage of time can only be understood through celebration and community life.
Faced with the dispute and confusion that reigns today, VERBENA addresses this challenge as an opportunity to strengthen a network of alliances. While the great oceans represent hostility, the calm waters of the Mediterranean reflect kindness. This invitation to pause and reflect is what this space pursues. The desire to build a coherent and respectful future goes through the dialogue of its participants, and it is in this temporary experience, where the celebration of life acquires meaning.